Hi, I’m Thomas.

I live and work in the city of Würzburg, in Germany. In 2015, In the second semester of my E-Commerce studies, I read the book “Don’t Make Me Think”, I was hooked on improving websites for it’s users. Based on the book’s recommendations I made adjustments to hundeausweis.de, an online shop for dog accessories, which I started in the middle of 2014.

Throughout 2015 I took university classes on Usability and read books about Conversion Rate Optimization as well as User Centred Design. I applied the learnings creating a Landing Page for an Unbounce Landing Page Contest. I won the Bronze Medal with a landing page portraying a character called “The Conversion Hero”. You can visit the landing page and see the contest results as well as the expert opinions on this work. (FYI: It might say the website is unsafe to visit, unbounce hasn’t implemented SSL for their site unbouncepages…).

(Since then I educate myself about CRO and UX (there’s always something to learn))

Everything in terms of career and achievements is listed on my LinkedIn profile.

My Bachelor Thesis:

In 2019 I wrote my Bachelor Thesis: The thesis discusses market introduction strategies for digital goods, especially before the product launch.

The abstract is available as a PDF in English and German. You can read the abstract here.

Grin, a publishing house, published the German version as an e-book and in print. You can buy it on this website.

I finished my E-Commerce studies with an 1,0 bachelor thesis (best possible grade).

More info and contact options:

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